UW Center for Leadership in Athletics

May 16, 2023

The Million Coaches Challenge Belief Statement

Our ongoing work with the WIAA to CoachUp! Washington is grant-funded by the Susan Crown Exchange (SCE) and is one of ten national projects taking part in the Million Coaches Challenge (MCC). Together, with support from the SCE and our partner organizations with the MCC, we have embarked on a journey to train one million coaches in youth development techniques by 2025.

Explore the Million Coaches Challenge Belief Statement to learn why this goal is essential to creating quality sports experiences for every young person. Regardless of their family’s income, their gender, their race, or their ability status, youth need access to coaches who are well-versed in youth development and skill-building techniques that help kids succeed on and off the field.

Download the full belief statement (PDF) here.