Provide steady, flexible leadership and management during competition
The coach advises, strategizes and leads during competition to act as an external cognitive and emotional guide for competing athletes. This may involve calling plays, assessing the opponent’s strengths and weaknesses, or making strategic/tactical changes in game play.
Coaches also keep a longer view during competition, ensuring that overall development and health are not compromised for competitive outcome. The coach regulates his/her tone, body language, and use of language during competition in response to athlete and team needs. Those needs may vary between individuals, from competition to competition, and even moment to moment in competition–ranging from exhorting and motivating, to calming and soothing depending on what is called for.
The coach also regulates his/her language and tone to interact professionally and appropriately with officials, spectators, and assistants.